Blogs

Measurement for YouTube: Be part of the conversation

Measurement for YouTube: Be part of the conversation

How to use data to defend and propel your idea, rather than simply “test it”. In additio…
More people are watching connected TV. YouTube creators explain what’s driving the trend

More people are watching connected TV. YouTube creators explain what’s driving the trend

In the U.S., more than 120 million people streamed YouTube or YouTube TV on their TV screens in Dece…
Video experiments boost creative performance on YouTube

Video experiments boost creative performance on YouTube

Experimentation should be a critical part of any successful marketing strategy. Relying on proven re…
The Age of Social Video: Social Media Emerges as New Hub for Southeast Asia Video Ads

The Age of Social Video: Social Media Emerges as New Hub for Southeast Asia Video Ads

As social media and videos become more intertwined, videos have evolved as a way to socialise and di…
DatVietVAC Partners with the reigning DatVietVAC at YouTube Brandcast and Facebook Video Summit 2019

DatVietVAC Partners with the reigning DatVietVAC at YouTube Brandcast and Facebook Video Summit 2019

YouTube Brandcast 2019 – the largest annual event for advertisers, agencies and content partners on …